Auto Alpha AdvisoryYou can't manage what the engines won't show you.
You know your Google rank. You probably track your traffic. But right now, four AI engines — ChatGPT, Claude, Perplexity, Gemini — are fielding questions from your prospective customers, and you have no view into whether your business is in those answers, whether that changed last month, or what drove the change.
Around 48% of Google queries now trigger an AI Overview.3 When one appears, organic click-through rates fall by as much as 61%.1 The traffic shape of the web is shifting towards AI-mediated answers. Not knowing your position in those answers is operating blind in the part of the channel that is growing.
We track it monthly, across four of them.
own AIV tenant · 4 engines · live
our own tenant — your real read replaces it
The 3-Layer Report
We deliver the 3-Layer Report as a branded PDF by the 7th of each month — presence, readiness, and impact, so the read is never a vanity number.
PresenceAre you named in the answer?
Share of voice across ChatGPT, Claude, Gemini and Perplexity — measured monthly, with the same prompts your customers actually ask.
ReadinessCan the machine read you?
The nine-domain GEO score — server-rendering, schema, citation density, llms.txt — the structural reasons you are, or aren’t, cited.
ImpactIs it moving the business?
The read tied back to leads and revenue, not vanity presence — the layer that decides whether the work pays for itself.
L1 — are you in the answers?
What did four AI engines say about your business this month when asked the prompts your customers actually use? Were you named? In what context? Did that shift from last month? This layer runs a structured 20-prompt sweep across ChatGPT, Claude, Perplexity, and Gemini and records the results. Growth and Scale retainer tiers include a live AIV tenancy — the instrument sweeping continuously between reports so you’re not waiting a month to detect a change.
L2 — are you ready to be cited?
The Princeton GEO study (KDD 2024) found that citing sources produced a 115% visibility lift for rank-5 sites — not because the algorithm was gamed, but because AI engines use structural signals (statistics, attributed quotes, outbound citations, server-rendered content) to decide whose content is worth quoting.2 Layer 2 is the engine’s scored read of your site against exactly those signals. It explains why your Layer 1 numbers look the way they do, and what to change if they need to move.
L3 — did it produce business?
Search Console and analytics data connected to the Layer 1 picture. Did the month’s AI presence correlate with query impressions, clicks, or measurable commercial outcomes? Layer 3 is what stops this from being a vanity metric exercise.
The three layers together give you what standalone rank tracking never could: a monthly view of whether AI engines are reading you, citing you, and whether that is translating into business.
The instrument between reports
We run AAA’s own monitoring on the same platform. Every Growth and Scale retainer includes a live AIV tenancy — the same instrument that generates the Layer 1 data, running between reports so you see drift as it happens rather than only at month-end. The practice is the agency retainer. The instrument is the measuring device inside it.
Want the instrument without the agency? The AIV Index runs standalone →
Retainer tiers
Prices are flat ZAR. AAA is not VAT-registered.
| Tier | What it covers | Price |
|---|---|---|
| Starter | Monthly strategy session, priority support, AI tool evaluations, standing agenda | R15 000/mo |
| Growth | Everything in Starter + 3-Layer Report (branded PDF by the 7th) + monthly GEO content cadence + monthly training + AIV Starter tenancy included | R25 000/mo |
| Scale | Everything in Growth + embedded advisory + 2× training sessions/month + unlimited tool evaluations + AIV Pro tenancy included (bi-weekly sweeps, drift detection) | R40 000/mo |
Growth is the most complete measurement-and-execution combination for a business that reports to partners, investors, or its own management discipline. The AIV tenancy is included — not as a bolt-on, but because the Layer 1 data quality is better when the instrument runs continuously.
Full-audit clients: setup fee waived.
The read precedes the tracking
The retainer relationship starts with understanding where you are. The free audit reads nine domains including GEO and content readiness — Layer 2 of the report, essentially, before any engagement starts. That first read is also where every retainer is scoped.
Sources · 3
- Seer Interactive, “Google AI Overview Study,” September 2025. Analysis of 25.1 million organic impressions: organic click-through rate dropped 61% when an AI Overview is present.
- Aggarwal et al., “GEO: Generative Engine Optimization,” KDD 2024, Princeton University. Measured +115% visibility lift (rank-5 sites) for content with outbound citations; +33% for statistics; +43% for expert quotes.
- BrightEdge, “AI Overviews at the One-Year Mark,” February 2026. AI Overviews present on approximately 48% of tracked Google searches.